The Milkybar Muffin is proving to be popular among shoppers and is included in the supermarket’s fresh bakery section.
In the Bargain Lovers Facebook group, someone shared several pictures of the new muffins, writing: “This milkybar muffin from Lidl is phenomenal
“it’s got milky bar cream inside too!”
Milkybar Muffin is “phenomenal” new addition to Lidl bakery
The sweet treat is priced at £1.49, but signage in the supermarket tells customers it is a limited offer.
It’s listed in the latest Lidl brochure as a “special guest”, with its potential time on shelves unknown.
A customer said: “Sooo nice omg”.
Another said they’re “obsessed” with the new treat: “Omg it really is I’m so obsessed after trying one, can’t wait to get another tomoz!!!”
Shoppers who haven’t tried it are excited to see what all the fuss is about, with one saying: “Looks like a must try”.
The history of Lidl
This person commented: “omg I defo need one x”.
Lidl stops selling chocolate bar range after 6 years
The news comes as Lidl has stopped selling a chocolate bar range six years after it launched in UK supermarkets.
Its Fairtrade Way To Go! chocolate bars launched in 2020 and cost £2.69 each, but they aren’t on shelves anymore.
However, Lidl has reassured customers that it still believes in “ethical and sustainable sourcing across our cocoa supply chains”.
Lidl told The Sun that although customers can’t shop the range in its stores, it remains available to buy elsewhere.
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A supermarket spokesperson told the newspaper: “We regularly review and update our product ranges to ensure we are giving our customers the best selection of affordable, high quality products.
“100% of our own-brand block chocolate continues to be Fairtrade Certified and we remain fully committed to ethical and sustainable sourcing across our cocoa supply chains.”
Newsquest has approached Lidl for comment.
Have you tried Lidl’s Milkybar Muffin yet? Tell us your thoughts in the comments below.
