Money-saving expert Jordon Cox, known as the Coupon King, has shared how a little-known six-digit code could help you keep more cash in your pocket next time you go shopping
A closer look at the price signs in Tesco could help shoppers plan their purchases before a discount ends. Money-saving expert Jordon Cox has highlighted a six-digit code that reveals when a Clubcard offer is due to expire in the supermarket. Known as the ‘Coupon King’, Jordon regularly shares budgeting advice on ITV’s This Morning. He says understanding the code gives customers a chance to stock up while the lower price is still available. He also regularly shares additional tips and tricks on his Instagram page.
In one of his most recent posts shared with his 383,000 followers, Jordon appears in Tesco telling viewers in a reel: “There’s a code in Tesco that’ll save you money.”
Jordon then pointed to a Tesco sign advertising its Clubcard price. He added: “On an item with a Clubcard price, look for this,” as he highlighted the six-digit code displayed on the sign.
“The last two digits are the day, the middle two are the month, and the first two are the year when the deal expires,” he said.
“So you now know when to stock up before the price goes up.”
Providing more information to customers in the comments section, Jordon added: “Most Tesco deals expire on a Tuesday too by the way… stock up if you’re a weekend shopper!”
The tip proved enormously popular, racking up more than 5,000 likes from enthusiastic followers.
One pleased user exclaimed: “Good tip,” while another chimed in: “Well done for breaking that code.”
Not everyone was convinced, however. One sceptic questioned: “How does this save you money?
“That’s the price until the end date. You’re just highlighting the end date. It’s not a hack or cheat. Really grabbing at straws here.”
Meanwhile, another unimpressed viewer remarked: “Everyone knows that already.”
The guidance follows Jordon’s recent revelation that customers should avoid visiting Aldi or Lidl on certain days, warning that they are ‘missing out on all the best bargains’.
